Wednesday, March 16, 2005

O2 admonishes german oxygen bottler

This brand dissuasion thing is going insane!!

Since the article is in german, let me give you a short roundup:
The german mobilephone vendor called O2 issued a dissuasion to a oxygen bottler because of the use of the chemical sign for oxygen: O2
They have a product called Venti-O2, a respirator with the dimensions of 48 cm × 82 cm × 43 cm and a weight of 70 pound. There is NO WAY this thing can be confused with a mobile phone!
How can it be possible for a company to admonish another company for the use of a chemical sign which has been around for more than 100 years?

What will be next? somebody getting a dissuasion for the use of "human"? Or "International"? Or ......

This gotta stop!


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